PR & Digital Specialist, Account Manager

ID 1501041
Должность PR & Digital Specialist, Account Manager
Опыт работы более 5 лет
Зарплата по договоренности
Менеджер

Тел.: (495) 987–45–64

E-mail: info@profistaff.ru

Дополнительная информация

Пол: Женский

Семейное положение: не замужем, детей нет

Место жительства: г. Москва

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Образование:
Учебное заведение: МГИМО
Факультет: Международная журналистика
Специальность: Реклама и связи с общественностью
Учебное заведение: Universidad Complutense de Madrid
Факультет: Faculty Ciencias de la Información (exchange student)
Опыт работы:
12.2018 - Н/В

Компания, Алкогольная продукция, г. Москва


Должность: PR & Digital Specialist


Обязанности:

PR & Influencers:

- PR & Influencer strategy development portfolio.

- Branded PR Events organisation (brand launches, product launches).

- PR&Influencer support on sponsored events.

- Paid Influencer Instagram campaings.

- On-trade events PR support.

- Creating and implementing branded send outs.

- Influencer bases for Russia Brands.

- Selection of brand ambassadors for long-term collaborations.

- Always on communication with influencers.

- Special Media Projects realisation for dark market.

- YT integrations & own content promotion (music videos, gastro influencers, interviews, etc).

- Blog-trips arrangement Additional Projects.

- Russian Restaurant festival.

- Fashion collaboration.

Co-promo projects.

- Degustation event with global brand ambassador.

 - Encore, DFF parties with.

- Projects (branded contests).

 

Digital:

- Content making, communication and media planning for e-retail partners.

- IG landing accounts creation and maintenance.

- PR campaigns with media promotion, banners.


08.2018 - 10.2018

Рекламное агентство, г. Москва


Должность: Account Manager


Обязанности:

PR & Influencer strategy:

- PR support for launch on Russian market.

- Launch event for media and influencers/

- Paid Influencer campaigns (using promocodes to reveal conversion to sales)/

- PR & Influencer strategy.

- Organising ХХХ launch event for media and influencers.

- Influencer bases.

- Always on communication with influencers and media.

- Creating and implementing branded send outs.

- Regular reporting and communication with global team.

- Cross functional projects with SMM department to raise number of followers on ХХХ account.

- Organising supportive event with the celebrity  (business trip, concept and PR coverage arrangement).


02.2017 - 07.2018

Корпорация, Бьюти, г. Москва


Должность: PR & Influencers marketing coordinator


Обязанности:

PR & Influencer strategy:

- Always on communication with influencers and media.

- PR & Influencer support for CIS (business trips, local events with influencers, promocodes generation to drive awareness and sales).

- Collaborations with the other brands to expand the audience and drive sales.

- Budget holding.

- Influencer projects realisation.

- Creating and implementing branded send outs.

- Regular reporting to  global team.

- Traditional media PR support (launches, events).

- Organising press events for media and influencers.

- Managing blog-trips to global events .

 

Digital:

- Cross functional projects wih SMM and E-come departments to raise number of followers on Russia IG account and drive e-come sales.

- Collaborations with e-retail (cross promo, special offers, VAPs and PR coverage).



Опыт работы
c 2018-12-01 по 0000-00-00  Компания, Алкогольная продукция, г. Москва
Должность PR & Digital Specialist
Обязанности <p style="text-align: justify;"><strong>PR &amp; Influencers:</strong></p> <p style="text-align: justify;">- PR &amp; Influencer strategy development portfolio.</p> <p style="text-align: justify;">- Branded PR Events organisation (brand launches, product launches).</p> <p style="text-align: justify;">- PR&amp;Influencer support on sponsored events.</p> <p style="text-align: justify;">- Paid Influencer Instagram campaings.</p> <p style="text-align: justify;">- On-trade events PR support.</p> <p style="text-align: justify;">- Creating and implementing branded send outs.</p> <p style="text-align: justify;">- Influencer bases for Russia Brands.</p> <p style="text-align: justify;">- Selection of brand ambassadors for long-term collaborations.</p> <p style="text-align: justify;">- Always on communication with influencers.</p> <p style="text-align: justify;">- Special Media Projects realisation for dark market.</p> <p style="text-align: justify;">- YT integrations &amp; own content promotion (music videos, gastro influencers, interviews, etc).</p> <p style="text-align: justify;">- Blog-trips arrangement Additional Projects.</p> <p style="text-align: justify;">- Russian Restaurant festival.</p> <p style="text-align: justify;">- Fashion collaboration.</p> <p style="text-align: justify;">Co-promo projects.</p> <p style="text-align: justify;">- Degustation event with global brand ambassador.</p> <p style="text-align: justify;"> - Encore, DFF parties with.</p> <p style="text-align: justify;">- Projects (branded contests).</p> <p style="text-align: justify;"> </p> <p style="text-align: justify;"><strong> Digital:</strong></p> <p style="text-align: justify;">- Content making, communication and media planning for e-retail partners.</p> <p style="text-align: justify;">- IG landing accounts creation and maintenance.</p> <p style="text-align: justify;">- PR campaigns with media promotion, banners.</p>
Дополнительная информация
c 2018-08-01 по 2018-10-31  Рекламное агентство, г. Москва
Должность Account Manager
Обязанности <p><strong>PR &amp; Influencer strategy</strong>:</p> <p>- PR support for launch on Russian market.</p> <p>- Launch event for media and influencers/</p> <p>- Paid Influencer campaigns (using promocodes to reveal conversion to sales)/</p> <p>- PR &amp; Influencer strategy.</p> <p>- Organising ХХХ launch event for media and influencers.</p> <p><span style="font-size: 12.16px;">- Influencer bases.</span></p> <p><span style="font-size: 12.16px;"> - Always on communication with influencers and media.</span></p> <p><span style="font-size: 12.16px;"> - Creating and implementing branded send outs.</span></p> <p><span style="font-size: 12.16px;"> - Regular reporting and communication with global team.</span></p> <p><span style="font-size: 12.16px;"> - Cross functional projects with SMM department to raise number of followers on ХХХ account.</span></p> <p><span style="font-size: 12.16px;"> - Organising supportive event with the celebrity  (business trip, concept and PR coverage arrangement).</span></p>
Дополнительная информация
c 2017-02-01 по 2018-07-30  Корпорация, Бьюти, г. Москва
Должность PR & Influencers marketing coordinator
Обязанности <p><strong>PR &amp; Influencer strategy:</strong></p> <p>- Always on communication with influencers and media.</p> <p>- PR &amp; Influencer support for CIS (business trips, local events with influencers, promocodes generation to drive awareness and sales).</p> <p>- Collaborations with the other brands to expand the audience and drive sales.</p> <p>- Budget holding.</p> <p>- Influencer projects realisation.</p> <p>- Creating and implementing branded send outs.</p> <p>- Regular reporting to  global team.</p> <p>- Traditional media PR support (launches, events).</p> <p>- Organising press events for media and influencers.</p> <p>- Managing blog-trips to global events .</p> <p> </p> <p><strong> Digital:</strong></p> <p>- Cross functional projects wih SMM and E-come departments to raise number of followers on Russia IG account and drive e-come sales.</p> <p>- Collaborations with e-retail (cross promo, special offers, VAPs and PR coverage).</p>
Дополнительная информация
Ключевые навыки:

Разработка и реализация коммуникационных стратегий для брендов.

 

Английский - Свободное владение.

Испанский - Базовый разговорный.

Продвинутый пользователь ПК. 

 

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Другие резюме данного раздела:
Должность
Маркетолог-аналитик
Старший бренд-менеджер/ Руководитель группы брендов
Руководитель проекта, продакт менеджер
Бренд менеджер
Digital Media Planner
Project-manager